Bounce Rate %
The percentage of sent emails that couldn't be delivered.
10+ Email & Newsletters KPIs
Click-to-Open Rate %
The percentage of recipients who clicked on a link in the email out of those who opened the email.
Email Click-Through Rate %
The percentage of recipients who click on a link within the email.
Email Conversion Rate %
The percentage of email recipients who take a desired action, such as making a purchase or signing up for a webinar.
Email Delivery Rate %
The percentage of emails that reach the recipient's inbox without being filtered out.
Email Open Rate %
The percentage of recipients who open the email newsletter.
Email Return on Investment %
Measures the profitability of your newsletter or email marketing campaigns.
Forwarding or Social Sharing Rate %
The percentage of recipients who forward the email or share its content on social media.
Subscriber List Growth %
The rate at which your email newsletter subscriber list is growing.
Unsubscribe Rate %
The percentage of recipients who opt-out of your email list.
Website Traffic From Email #
The number of visitors to your website who arrived via a link in your email.