Quota Attainment Rate

Shows the percentage of sales representatives who meet or exceed their sales quota, reflecting on team performance.

Formula

(Number of Reps Meeting Quota / Total Number of Reps) * 100

Example

If 20 out of 30 sales reps meet their quota, the attainment rate is (20/30)*100 = 66.67%.

Other Pipeline Management KPIs

• Average Deal Size
• Deal Slippage Rate
• Deal Win/Loss Ratio
• Lead Drop-off Rate
• Pipeline Conversion Rate